Welcome to this week’s PPC News recap! New extensions for YouTube ads, Google Ads Editor v1.2, 6 Google Ads scripts, Paid advertising tips for a strong Cyber Week, A Weekly Checklist for Keeping Your LinkedIn Campaigns on Track and more.
What is your customer profiling really doing for you? – In this blog post, explore some ways top marketers are rethinking customer profiling to deliver highly personalized, customer-centric experiences.
Google Ads Editor v1.2: New campaign types and cross-account features – Announcement from Google regarding Google Ads Editor v1.2 which includes support for new campaign types and updates to multi-account management.
Sponsored Display: An Overview of One of Amazon’s Newest Ad Options – A brief post explaining the key differences between Sponsored Display and Amazon DSP.
2019 holiday checklist: Inspire shoppers with gift-giving ideas – During the holiday season, people are quite open to shop from new retailers. Let’s get to know how Google can help you to create shopping intent, and capture the attention of those undecided shoppers with richer, more interactive experiences.
Elevate your video campaigns with new extensions for YouTube ads – When it comes to shopping, most of us have turned their attention towards YouTube. The new extension on YouTube helps user to get actionable information like store location, interest forms, etc. Get more insight in this blog post.
6 Google Ads Scripts Every Account Should Be Using– In this blog post, Michael Flemming helps us to know six Google Ads scripts that can be applied to every account.
Merchant Center upgrades to get your products in front of more holiday shoppers – Reach more holiday shoppers by showing your products globally with multi-country feeds and by submitting your products more quickly with automated feeds. The New Merchant Center interface can be used to easily manage your products.
A Weekly Checklist for Keeping Your LinkedIn Campaigns on Track – A brief post by Alex Rynne explaining the Objective-Based advertising checklist to help ensure your destination remains front-and-center with any planned advertising initiative.
PPC Functions and Tools We’re Grateful for in 2019 – Pauline Jakober looks back at this year’s functions and tools that have made the PPC tasks effective and helped efficiently deliver the results.
Paid advertising tips for a strong Cyber Week – As the cyber week is approaching, here are the top 5 tips with which you can optimize your accounts to have the most productive cyber week of this year.
WHY ISN’T MY AD SHOWING UP ON GOOGLE? – Sometimes our ads don’t show up on Google while we search for them. Most of us face this problem. This blog post explains some of the main reasons why your company’s name isn’t at the top of the page.
Related Links:
How to Copy Ad Schedule Settings in Google Ads Editor?
How To Use Karooya’s Negative Keywords Tool for Amazon Ads
Amazon Automatic Targeting Vs Manual Targeting
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