Due to uncertain economic conditions, managing PPC is an uphill task. Are experts concerned about the economy relative to the industry as we approach Quarter4? Are their clients bringing up any economic concerns? Are PPCers seeing any impact on the accounts they handle? These were the questions for which host Julie F Bacchini sought answers from PPC experts.
Read more »Amazon PPC has recently emerged as a major ad platform. It gives sellers the chance to move their product listings ahead of their rivals. But setting up the right campaigns and managing them efficiently can be challenging.
Read more »Missed out on the essential announcements & updates from major PPC platforms? Here is a quick recap of what was trending in the month of August. We hope you will find some helpful insights in this month’s roundup.
Read more »What metrics are most important in managing PPC, what metrics do clients care about the most, and in experts’ opinion, what is the most overrated PPC metric, these were some of the questions which were answered during this week’s PPCChat session. Here is the screencap of this entire session which was hosted by Julie F Bacchini.
Read more »Listing your products on Amazon is a great way to start getting your product noticed. In the long run, sellers must try to promote their goods to outperform the competition and improve their chances of making sales.
Read more »
