The PPC industry continues to evolve. New features and updates make it easier for advertisers to manage their tasks. However, do experts feel that something is still lacking in the major PPC platforms? Host Julie F Bacchini explored PPCers’ perspectives during this week’s PPCChat discussion.
Read more »In a landmark antitrust case, Google has been found liable for maintaining illegal monopolies in the U.S. general search services and search advertising markets. To address these violations, plaintiffs have proposed a series of comprehensive remedies aimed at restoring competition and preventing future monopolistic behavior.
Read more »During this week’s PPCChat discussion, Julie F Bacchini sought experts views on Q4 2024. As clients are entering into Q4, are they excited or nervous? Are experts trying to do something new? and will Q4 this year be strong, weak or similar to 2023?
Read more »Amazon store is a branded page on Amazon that allows brands to showcase their business and all their products. However, running Google Ads for your Amazon store can be a powerful way to drive traffic and increase sales.
Read more »Are experts using AI content in PPC? How are they reacting to AI-generated content? What is their biggest concern about AI-generated content & images? host Julie F Bacchini sought answers to all these questions during this week’s PPCChat discussion.
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