A negative keyword list helps you capture a list of those irrelevant terms that can be applied to multiple campaigns. For Shopping and Performance Max campaigns, this option was previously unavailable. However, with the recent introduction of account-level negative keywords, advertisers can now include negative keywords in these campaigns as well.
Read more »Greetings Readers! PPC experts expressed their views on the PPC industry in 2023 during this week’s discussion which was hosted by Julie F Bacchini. Is there anything positive or negative about the PPC industry according to experts, what kind of change would they wish to see in PPC industry were some of the questions discussed during the session.
Read more »We are excited to announce that Karooya partnered with the White Label World Expo this year! Make your way over to Excel in London for the UK’s leading event for online retailers and eCommerce professionals!
Read more »Welcome to the PPC News edition for the month of January 2023. This month, we had many feature updates from Google which include Account-level negative keywords, Performance Max Experiments & remove redundant keyword recommendations. We have summarized these announcements and many more in this post.
Read more »Greetings Readers! This changing PPC industry and how to help clients with their questions is always on experts mind and this week’s PPCChat discussion was based on the same. Here is the screencap of the entire session which was hosted by Julie F Bacchini.
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