Tinuiti, a US-based digital marketing agency, presents the Q2 2023 Digital Ads Benchmark Report, offering valuable insights into the latest trends for Google, Meta, Amazon, and various other platforms. This report draws from anonymized performance data collected from Tinuiti’s managed advertising programs and showcases several noteworthy findings, as outlined below.
Read more »How do PPC experts manage their business? Do they make agreements or contracts with clients for better understanding? What is the biggest challenge on the business side of PPC? These were some of the questions host Julie F Bacchini sought answers for during this week’s PPCChat discussion.
Read more »Single Keyword Ad Groups (SKAGs) have long been recognized as a powerful strategy in pay-per-click (PPC) advertising. It is a Google Ads bidding strategy that focuses on creating and managing individual ad groups for each keyword allowing advertisers to target their ads more precisely and improve their click-through rate (CTR).
Read more »We are thrilled to share that Karooya has extended its partnership with White Label World Expo Frankfurt, Europe’s foremost and highly influential event where you can network with dedicated white-label professionals, online sellers and suppliers.
Read more »Greetings readers! PPCChat discussion on Twitter is a popular one and mainly focuses on the changes and concerns related to PPC industry. This week’s session was hosted by Julie F Bacchini who sought views on the value gained out of PPCChat discussions, any thoughts or feedback about PPCChat and its future and more.
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