The year began with PPC posts about what the plan for the year should be like. As the month progressed, the PPC domain was flooded with articles guiding to help business make this year successful for their PPC campaigns. We have collated some handpicked articles from the January month that discuss the same and will be food for thought for beginners as well as PPC experts.
Here’s a recap of the articles in the PPC domain. Google announced its iOS app, get innovative with your remarketing campaigns, get acquainted with the basics of account set up for your SMB account, simplify your geo-bidding understanding and more.
Broad match is an efficient way to drive traffic to your business. Not only that it is a chosen medium to reach out to long tail search queries which are somehow not tapped by other match types such as phrase or exact match.
2015 was a wonderful year for Karooya and its customers. Karooya’s customers saved over $3 million in annual ad spend by using Karooya’s negative keywords tool.
This Week’s PPC News brings about helpful information on how you can scale up your display ads, improve your mobile PPC performance, trends that you must follow this year to revamp your PPC account, create the winning strategy you have always been vying for.