Merkle released the Q4 2016 Digital Marketing Report, covering some of the major findings in Paid Search, Organic, Social Media. We have picked some of the key highlights of the report in this post.
Here is the weekly recap of the top PPC posts from last week. Bing announced Ad Scheduling for ad extensions, graphs explaining why you should immediately switch to ETAs, auditing ad extensions, resolution for Google Shopping campaigns and new features to look forward in YouTube.
We have updated this post.
To keep this content aligned with the latest PPC practices, tools, and competitive analysis approaches, we recommend referring to our newer and more relevant guide: PPC Competitor Secrets: How to Monitor, Analyze & Track Their Google Ads
Ever since Google officially accepted that more Google searches were taking place on mobile than on computers, there have been an array of product updates introduced to support mobile searches. One of such announcement made was the launch of Click to Message Extension.
Roundup of last week’s PPC posts where experts discuss about campaign level audience lists, sharing negative keywords across multiple AdWords accounts, facebook dynamic ads, demographic targeting, mobile PPC and more.
