The recent Bing Ads Quarterly API Call – September 2016, announced improvements and updates that have or will soon be launched in the Bing’s API interface.
Responsive ad rolled out for Display Network, useful steps to take while migrating to a new account, using call tracking to measure results effectively, announcements made on AdWords Quality Score.
Expanded Text Ads, the much hyped announcement made earlier this year during the Google Performance Summit was made officially available by July 2016. To help users make optimal use of ETAs, Christine Machado, Global Products Specialist ETA and Scott Lambert, Product Manager on Expanded Text Ads discuss about the best practices ,benefits of Expanded Text Ads vis-a-vis Standard Ads, and some user queries around it.
Search Terms is a gateway to understand what your customer is actually searching for. You might have bidded for keywords basis your business offering. But whether those keywords are the terms actually searched for can be identified by analyzing your search terms.
Grab the AdWords Script to compare your Expanded Text Ads performance with Standard Text Ads, start benefiting from making bulk updates for your Bing Shopping Campaign in Bing Ads Editor, what PPC experts do to run competitive intelligence and more such insightful PPC articles collated in this week’s recap.
