PPC Audit is a key task for advertisers. To withstand the competitive winds, advertisers must not only optimize Google Ads account (auditing campaign settings, ad copy, keywords, targeting, etc.) but also audit the competitive landscape.
Read more »This Week’s PPC news covers the key things to check with your Facebook account, Amazon’s shifting its focus to Google Shopping, targeting high net-worth individuals in AdWords, psychological principles to improve ad messaging and more.
Recap of last week’s PPC news. Explore about responsive ads, Bing Ads new remarketing feature and account summary reporting, script to identify broken links in Facebook and more.
The new message extension has opened the prospect to reach out to audience that prefer the mode of messaging over calling or who are just scrutinizing a marketer and the business offering before taking the final plunge.
Here is the last week’s recap of PPC posts that discusses about competitive strategies to build for your search and organic actions, Bing Ads ECPC, new AdWords experience, Negative Keywords. Learn about all this and more in this post.
