Have a new landing page that you wish to add to your active ads but do not want to delete that ad? Here is how you can make bulk edits to your existing set of ads in AdWords Editor.
This week’s PPC News roundup covers the updates made in the new AdWords Editor, Facebook ad hacks, Bing Ads’s Share of Voice metrics added to other competitive metrics, Roundup of ppc sessions from SMX Advanced 2017 and more.
Missed out on top PPC posts published in the month of June? Here’s a quick recap of what was trending. Desktop bid adjustment updated in Bing Ads, Maximize Conversions (a new smart bidding strategy) launched by AdWords and more news covered in this month’s recap of Top PPC News.
On Google, getting your ad in the first position for keywords relevant to your businesses, not only increases the chances of getting clicks but builds top-of-mind recall for your brand and product.
Negative keywords restricts your ad from showing for irrelevant search queries. But, when your ad will be triggered is decided by what negative keyword match types you choose.
