Google’s Analytics was not behind in making some improvements to their platform. Here is a look at some of the top enhancements made by GA and what role they would play in making businesses stay more informed.
This year’s last weekly roundup. PPCers share their top predictions for the coming year, how AdWords advertisers can make 2018 a successful year for them, automated rules to put to practice for your Facebook campaigns, making brand bidding a must-do task and more in this week’s PPC News recap.
This year was flooded with updates on the social media platform upgrading their advertising solution to improve the way advertiser’s connect with their audience. Here’s a recap of the top social media announcements that a marketer can explore and make use of to connect with their audience.
Year 2017 has paved way to a new set of expectations for PPCers in 2018. A recent article on SearchEngine Journal shared the predictions by 25 experts on what PPC trends will prevail in the coming year. In this post, we will list down the top discussed features by these PPC experts and what to expect out of it.
This year, Bing Ads introduced a series of updates and features that aimed towards improving how advertisers connect with their customers. Let recap some of these changes introduced and how they will impact advertisers in year 2018.