Bing Ads Editor adds labels for DSAs, using AdWords new Overview page, the importance of local search ads for locally competitive businesses, new ad guidelines to comply with to avoid Chrome’s ad blocker, twitter to lay emphasis on optimizing their platform this year too and more in this week’s PPC News recap.
Making mistakes is human, but not correcting is definitely ignorance. For a PPC advertiser, the importance of negative keyword is unmatched. Its usage and application is critical for optimal performance.
This week’s PPCChat session was hosted by Kirk Williams and the discussion was about the new AdWords interface, tour into the features with PPCChat participants sharing their views about it, what they like or dislike in the interface and more.
Learn about the new targeting options announced by Quora, launch of call notifications by AdWords Express, how to save review extension data, importance of including multi-language approach for your international PPC efforts and more in this week’s PPC news recap.
Keyword ranking ascertains how your website ranks for a certain keyword that you wish to be listed for. Keeping a track of where your business stands for a keyword helps accordingly take steps to build it through SEO or paid search activities. Read more »
