This year witnessed the social media platforms upgrading their advertising solution to improve the way advertiser’s connect with their audience.From Quora launching Promoted Answers, Facebook announcing the launch of Facebook stories to LinkedIn announced new bidding solution and more. So, here’s a recap of the top social media announcements that a marketer can explore and make use of to connect with their audience.
This week’s PPC News covers the top posts from the last week where Google Ads added new languages and reporting tools to RSAs, using Facebook Collection Ads optimally, Exact match changes impact, Amazon ads evolution and more.
We saw some significant changes in the PPC space this year, such as the launch of the new ad format (Responsive Search Ads), addition of a third headline and second description to the Expanded Text Ads etc. To support these changes, we introduced some new products this year, while simultaneously optimizing existing products to support more features. Here is a roundup of the top announcements by our team this year.
This week’s PPCChat session was hosted by Elevated Marketing. PPC experts discussed about reporting, the metrics that they want to share and not share with client and more.
This week’s PPC News covers the top posts from the last week where Google Ads announced considering calls from location extensions as conversions, Quora Ads launched Promoted Answers, Bing Ads introduced billing statement reports for a positive user experience and more. Read more »
