Last year, Amazon Ads, introduced new targeting options for the Sponsored Products Ads that lets advertisers target by product and fine-tune their automatic ads.
Welcome to this Week’ PPC News recap! Bing Ads to soon launch page feeds in DSA campaigns, avoid these 5 mistakes in Facebook Ads, Karooya’s Ad Performance Report updated to include performance of 3 headline Expanded Text Ads and more.
Last year Google updated the Expanded Text Ads to include an additional headline and description. In light of this change, we have updated our Ad Performance Report.
Julie F Bacchini hosted this week’s PPCChat session about attribution, client expectations around it, where it is working and not working well, how the platforms could make attribution better and a lot more was discussed by PPC experts.
Last year, Google Ads updated the Expanded Text Ads to include an additional third headline and a second description. With this change, advertisers got more room to display information. But has it also improved the performance of the ads?
