Our Negative Keywords Tool has been helping advertisers save on wasted ad spend for years. Having recently extended our services to Amazon Ads also, we have been updating our dashboard now and then to give users a more optimized experience.
This week’s PPCChat session discussed about customer retention, what according to PPCers works best in B2B, B2C, eCom for retention, and more was discussed. Hosted by Duane Brown, this session gives great insight into foraying into retention as a strategy.
It might not have crossed your mind to check the presence of duplicate keywords in your Amazon Ads account. But we make it simple for you to track them down.
Here is this week’s PPC News ! Learn about the two new chart types available in Report Editor, introducing a simpler name for Google’s app ad solution, Facebook’s small scale testing for search ads, and more.
How well you reach the audience depends on the combined effort of the keywords targeted and keywords excluded from your campaign. So, what happens when you have large number of campaigns? Your negative keywords also increase. But what if some of these negative keywords are common across multiple campaigns? We have a solution for that.