Amazon Attribution offers a range of metrics to help you understand the performance of your non-Amazon advertising efforts in driving traffic and sales on Amazon. Here are some key metrics to consider tracking
Read more »It’s crucial for PPC experts to find and retain clients. What challenges do they face in acquiring new clients? What strategies do they use? What is their biggest frustration in retaining clients? These questions and more were addressed in this week’s PPCChat session, hosted by Julie F Bacchini.
Read more »The Monthly PPC Roundup offers the latest pay-per-click advertising updates, strategies, and trends. It includes expert insights and tips to help marketers improve their campaigns. Stay informed and enhance your PPC efforts with this month’s top PPC news.
Read more »Effective keyword research and selection are crucial for the success of PPC campaigns. The right keywords can drive targeted traffic and boost conversions, but the process can be challenging. This FAQ addresses common questions, providing clear and actionable insights to help you optimize your keyword strategy and improve campaign performance.
Read more »In this week’s PPCChat discussion, host Julie F Bacchini welcomed special guest Ginny Marvin. Ginny answered experts’ questions about the announcements and feature updates from Google’s Marketing Live event held on May 21, 2024.
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