Ready to dive into the exciting world of Google Ads? This beginner-friendly quiz is designed to test your understanding of core concepts and prepare you for PPC success.
Read more »Host Julie F Bacchini discusses the theme “Diversification in PPC” during this week’s PPCChat session. The discussion includes exploring advertising across various platforms and expanding skill sets as PPC professionals.
Read more »Every PPC advertiser strives for high-quality, audience-relevant ads. However, how can you measure that success? This is where Quality Score comes into the picture. It is a key factor that influences the success of your online marketing campaigns.
Read more »Here is the full recap of this week’s PPCChat session where host Julie F Bacchini shed light on the importance of the post-click (landing page) experience, what are the biggest or most common issues PPCers encounter on landing pages and more.
Read more »Amazon PPC is a powerful tool for sellers to promote their products directly within Amazon’s search results and product pages. However, navigating the complexities of Amazon PPC requires a deep understanding of its nuances and best practices. In this comprehensive cheatsheet, we’ll delve into the essential strategies and tactics to help you master Amazon PPC and achieve your business goals.
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