Welcome to this week’s PPC News recap! Introduction to LinkedIn Ad Review,Partnership between Quora and Improvado, More features in Facebook’s Video Creation Kit,Branded content Ads on Instagram,Importance of Brand awareness in PPC and more
Hosted by Julie F Bacchini, this week’s PPCChat session was focused on “Geographic Targeting for campaigns”. This discussion was inspired by Google’s change in location targeting which were announced last week.
Here is a quick recap of top PPC posts which were in news last month. Introduction of new Ads tab on LinkedIn Pages,Google’s announcements regarding new recommendations to optimization score, v1_3 release of the Google Ads API, Discovery Ads and Bumper Machine, New performance planner and New bidding control, Announcement from Quora regarding Duplicate Ad Set, Bing Ads is now Microsoft Advertising and more.
Welcome to this week’s PPC News recap! Understand the growth of Instagram Advertising, Google’s advance location targeting update, Ways to blend Display and Video ads,
Running a campaign on Google Ads is not even half the battle won. It is the start to discovering what works and what doesn’t, and what does work needs to be optimized further to drive a winning performance.