Hosted by Julie F Bacchini, this week’s PPCChat session was focused on the rough split between acquisition and retention, the biggest issue encountered when running acquisition & retention campaigns, favorite strategy or tactic for retention goaled campaigns and more.
Welcome to this week’s PPC News recap! Helpful migration tips for Expanded Text Ads and final URLs, 6 Strategies for Click-Worthy Instagram Carousel Ads, A Google Ads script to stop paying for clicks when you’ve hit conversion capacity, Five ways to advance your campaigns using video content and more.
Hosted by Julie F Bacchini, today’s PPCChat focused on developing cross platform /channel strategy, things that don’t translate well between platforms/channels, General tips to be known about advertising across platforms/channels and more.
Another feather added to our cap! We have updated our Negative Keywords Tool with a new feature to help focus on specific data that meet a certain criteria.
Welcome to this week’s PPC News recap! Parrell Tracking for video campaigns, Google’s bid simulator support for the Target ROAS bid strategy, New history feature for Sponsored Products and Sponsored Brands, Facebook’s mandatory move away from ad set budgets to campaign budgets and more.
