Another feather added to our cap! We have updated our Negative Keywords Tool with a new feature to help focus on specific data that meet a certain criteria.
Welcome to this week’s PPC News recap! Parrell Tracking for video campaigns, Google’s bid simulator support for the Target ROAS bid strategy, New history feature for Sponsored Products and Sponsored Brands, Facebook’s mandatory move away from ad set budgets to campaign budgets and more.
We launched the Negative Keywords Tool for Amazon Ads roughly 2 years back. Now, with negative keywords available for Sponsored Brand campaigns, we have updated our tool with the same.
This week’s PPCChat session was hosted by Julie F Bacchini. This session was an interesting one as PPCers expressed what their expectations are from specific PPC platforms like Google Ads, LinkedIn, Microsoft Advertising, etc in 2020, What are they most concerned about in PPC in 2020 and more.
Welcome to this week’s PPC News recap! Bing loses to DuckDuckGo in Google’s new Android search engine ballot, Tracking Offline Conversions in Microsoft Advertising, Using Google’s Dynamic Ads to Personalize and drive Conversions, Mobile-first creative approach for brand’s video ads and more.
