Missed top PPC News that made headlines in the first quarter? Here is the recap of the same. Extension of the deadline to adopt parallel tracking for video campaigns, Some consideration from Google Ads to evaluate your ads and adapt to dynamic market conditions, Complete sunset of accelerated budget delivery, Update to Microsoft Search in Bing through Office 365 ProPlus, Helpful migration tips for Expanded Text Ads and final URLs, Improved Sponsored Brands mobile ads and more.
Hosted by Amalia Fowler, in this week’s PPCChat session, experts discussed the changes made to communicate with clients, How changes made in strategies affecting their reporting, How PPCChat community supporting each other during this critical time and more.
Welcome to this week’s PPC News recap! Some considerations to evaluate ads and adapt to dynamic market conditions, Microsoft strategies for unprecedented times, How to cut PPC cost during uncertain times, 6 reasons to run responsive display ads and more.
Strategic decisions need to be taken by businesses unsure about how the situation might change, for worse or for better. It calls for reviewing where the businesses are spending and where costs could be curtailed to avoid any wastage.
Read more »Hosted by Julie F Bacchini, this week’s PPCChat session was also focused on a recent Coronavirus outbreak. Experts have discussed how the PPC work being impacted, Change in strategies, Any other ways to do paid search and/or paid social advertising in this environment and more.
