Missed out on top PPC posts published in the month of May? Here’s a quick recap of what was trending. Learn about the new features in AdWords Editor Ver 12.3, Bing Ads MSN audience network, enhanced Facebook Analytics, In-market audiences now available to Bing advertisers in US market, AdWords new UI fully rolled out and more news covered in this month’s recap of Top PPC News.
General Data Protection Regulation (GDPR) & It’s Impact – GDPR was enforced in the last week of May and has impacted the European data security and businesses such as Google and Facebook.
Version 12.3 of AdWords Editor just landed – New version launched, packed with a whole bunch of new tools and other improvements. Learn more about it from this update.
Bing Ads Editor features Structured Snippets, and enhanced Revert Changes – With this release Bing Ads editor made managing Structured Snippets in bulk available and the option to revert all changes made in campaign and ad group.
AdWords is fully switching to the new experience – With this update AdWords announced that all the features are now available in the new user interface, along with a couple of improvements made as per user feedback. Learn more.
Google to Deactivate Non-Spending AdWords Accounts This Month – Here are the details of a recent announcement made by AdWords about deactivating accounts with no ad spend in the last 15 months. Matt Southern explores this update.
New features for importing your campaigns from AdWords to Bing Ads – After announcing Automated Imports, the last year, Bing Ads has been in the process of evolving it more to help advertisers spend less time and gain more from this feature. Here is an update of some of the new options introduced.
Drive sales and reach more customers with new Shopping campaigns – The updated shopping campaign type offers the option to automate the campaign (by delivering your marketing objective) in order to drive sales and reach more customers.
Reach the Audience that Matters Most – Bing Ads unveiled the Microsoft Audience Network last week, which offers advanced audience targeting intended to help businesses connect with people through their journey across various media.
Launching New Facebook Analytics Features to Help You Understand How People Interact with Your Business – During the annual Developer’s Conference, Facebook announced the launch of new features in Facebook Analytics to help gain deeper consumer insight and understanding.
Find the ideal audience with In-market Audiences – Now it gets a step easier to find your ideal audience in Bing Ads With this recent announcement Bing Ads have made ‘In-market audiences’ available to advertisers in the US market.
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