February month witnessed one of the major change with the right side ads being removed from desktop SERP. How that will effect marketers and businesses has been discussed widely. This will continue to remain a hot topic for coming month as well. Another change recognized was Google adding 4 ads at the center of the SERP…. Read more »
Posts Categorized: PPC Roundup
Weekly PPC News – Right Side Ads Removed From Google SERP
With Google removing the right side ads from desktop search results, the PPC domain has been flooded with opinions and views about how this will effect PPCers. This Week’s PPC News update covers that aspect, as well as remedies to tackle some of the hurdles attached with it. Other than that learn about the new… Read more »
Weekly PPC News – 4 Ads On Top Of Search Results Page
With Google removing the ads on the right side of its desktop search results, marketers can see a big change in performance with the displayed ads at the top page being updated to 4 ads. Get more details about this change and other articles in the PPC domain in this Week’s PPC recap.
Weekly PPC News – New Automated Bidding Workflow
Is it time to kill your B2B whitepaper? How can you save money with the help of negative audiences? How the revamped workflow will simplify the process of choosing you automated bidding strategy? How you can make use of DSAs to save on your time? How you can integrate your PPC campaigns with social to… Read more »
Weekly PPC News – Big Difference Between Bing & AdWords BMM Match Type
Make use of visual reports for data mining, whether using search partner network affects your campaign positively, how remarketing should be effectively optimized, how bing ad extensions can be used to optimize your ads, if copying BMM campaigns from AdWords to Bing will result in query matching? Get answers to all these questions in the… Read more »
