From Google updating text ads with additional headline and description, to making changes to targeting exclusions in GDN campaigns, the third quarter of this year displayed an array of transitions that are all set to change the way we perceive paid search advertising. Here is a recap of the top ppc posts from the third quarter.
Posts Categorized: PPC Roundup
Weekly PPC News – Bing Ads Keywords To Audiences, Facebook Stories Ads and more
This week’s PPC news explores best practices for shopping ads for the coming holiday season, tips for continual performance from Facebook’s lookalike audiences, Facebook ad stories made globally available, smart bidding made available to search partner sites and more in this week’s recap.
Weekly PPC News – Bing Ads New Competition Tab, Quora Launches Broad Targeting and more
This week’s PPC News covers about the launch of shopping in Instagram stories, broad targeting option in Quora Ads, new location targeting recommendation in Bing Ads, bidding basics in Google Ads and more in our weekly roundup.
Weekly PPC News – Google Ads Shoppable Image Ads, Responsive Display Ads Rollout and more
Gear up for this week, with a quick recap of top PPC news from last week. Google gears up advertisers for the holiday season with new features to make shopping decision easy, LinkedIn makes Dynamic Ads available in Campaign Manager and more in this week’s ‘Weekly PPC News’.
Weekly PPC News – Expanding Exact Match Close Variants, Bing Ads New Reporting Enhancements and more
Gear up for this week, with a quick recap of top PPC news from last week. Google expands exact match close variants by allowing implied words too, misleading ad experience restricted, Facebook revamps their Canvas ads, Bing brings in new reporting enhancements and more in this week’s ‘Weekly PPC News’.