PPCChat | Bidding Strategies | 21 Aug, 2018

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This week’s PPCChat session was hosted by Mark Kennedy where PPC experts discussed about bidding strategies, using manual vs automated bidding, discussing each of automated bidding strategies (eCPC, Target ROAS etc.) and more.

PPCChat | Handling GDN Campaign’s Placements | Aug 7, 2018

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This week’s PPCChat session was hosted by Robert Brady. The session had PPC experts discuss about Google’s decision to remove adsensefromobileapps.com from blanket targeting and exclusions, how to handle this change, opportunities, if any, and more.

PPCChat | YouTube Advertising | July 31, 2018

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This week’s PPCChat session was hosted by Cory Henke. The session had PPC experts discuss everything about YouTube advertising, from what features they liked there to sharing opinions about how impactful the platform is for a brand, from hurdles faced on the platform to predicting which features (that are in beta currently) will click with… Read more »