Hosted by Julie F Bacchini, this week’s PPCChat session shed light on the biggest positive or negative change faced by PPCers in 2019, PPC trend or topic which experts do not want to hear about again in 2020, PPC wish list for Q1 2020 and more.
Posts Categorized: PPCChat
PPCChat | Inclusive PPC | 17th December 2019
This week’s PPCChat was hosted by Courtney Cox Wakefield where he discussed the importance of inclusive campaigns, how to communicate inclusivity in campaigns, integrate targeting into your PPC campaigns to promote inclusivity, how can you convinced clients to invest in inclusive PPC campaigns and more.
PPCChat | PPC Testing & Experiments | 10th December 2019
Hosted by Julie F Bacchini, this week’s PPCChat session has shed light on PPC Testing & Experiments, Are they easier or harder to execute, What budget to request for a particular test/experiment, How to decide on things to test/experiment within the accounts and more.
Trending PPCChat Discussions in the Year 2019
In PPCChat sessions, experts share their views on important topics such as Remarketing, Geographic Targeting, Attribution models, Artificial Intelligence, Microsoft Advertising and other topics that were trending in 2019. Get expert insights from these discussions and explore the opportunities as revealed in all these chats.
PPCChat | Reflections On Black Friday & Cyber Monday 2019 | 3rd December 2019
This week’s PPCChat session was hosted by @NeptuneMoon where she sought PPCers view on managing e-commerce accounts over the Black Friday – Cyber Monday, What offers performed the best, Client expectations, Lessons to take into next year and more.
