PPCChat | 2020 PPC Wish List | 14th January 2020

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This week’s PPCChat session was hosted by Julie F Bacchini. This session was an interesting one as PPCers expressed what their expectations are from specific PPC platforms like Google Ads, LinkedIn, Microsoft Advertising, etc in 2020,  What are they most concerned about in PPC in 2020 and more.

PPCChat | PPC Year In Review | 24th December 2019

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Hosted by Julie F Bacchini, this week’s PPCChat session shed light on the biggest positive or negative change faced by PPCers in 2019, PPC trend or topic which experts do not want to hear about again in 2020, PPC wish list for Q1 2020 and more.

PPCChat | Inclusive PPC | 17th December 2019

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This week’s PPCChat was hosted by Courtney Cox Wakefield where he discussed the importance of inclusive campaigns, how to communicate inclusivity in campaigns, integrate targeting into your PPC campaigns to promote inclusivity, how can you convinced clients to invest in inclusive PPC campaigns and more.

PPCChat | PPC Testing & Experiments | 10th December 2019

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Hosted by Julie F Bacchini, this week’s PPCChat session has shed light on PPC Testing & Experiments, Are they easier or harder to execute, What budget to request for a particular test/experiment, How to decide on things to test/experiment within the accounts and more.