Hosted by Julie F Bacchini, this week’s PPCChat session was an interesting one. Julie sought PPCers views on the new Google Partner requirements, How the Google partner program should look like, Concerns regarding Chrome announcement to stop all third-party cookie tracking and more.
Posts Categorized: PPCChat
PPCChat | PPC Audits | 11th February 2020
Hosted by Julie F Bacchini, this week’s PPCChat session was focused on the client’s expectation from PPC audit, Formal checklist while performing audits, General advice on doing audits and more.
PPCChat | Getting Past A Plateau In PPC | 4th February 2020
This week’s PPCChat session was hosted by Julie F Bacchini where she sought experts’ views on plateaus in performance, what are some things PPCers can try in that dreaded plateau phase, any theories about what causes plateaus and more.
PPCChat | Acquisition vs. Retention in PPC | 28th January 2020
Hosted by Julie F Bacchini, this week’s PPCChat session was focused on the rough split between acquisition and retention, the biggest issue encountered when running acquisition & retention campaigns, favorite strategy or tactic for retention goaled campaigns and more.
PPCChat | Cross Platform /Channel Strategy | 21st January 2020
Hosted by Julie F Bacchini, today’s PPCChat focused on developing cross platform /channel strategy, things that don’t translate well between platforms/channels, General tips to be known about advertising across platforms/channels and more.
