Posts Categorized: PPCChat

In the last PPCChat session, PPCers discussed their wish list for the PPC platforms. This week’s discussion revolved around their prospect for PPC in 2021, their concerns, are they planning any new projects or initiatives for this year, and more. Hosted by Julie F Bacchini, here is the screencap of the session.

With the year 2020 coming to an end, PPCers look back at how this year went. Looking forward to 2021, they discuss their wishlist for the PPC platforms (Google Ads, Microsoft Advertising, LinkedIn Advertising and Facebook Advertising) in the year 2021. Hosted by Julie F Bacchini, here is the screencap of the session

Hosted by Jennifer Denney (@DenneyJenn) owner of Elevated Marketing Solutions, this week’s PPCChat session discussed about Google Data Studio, why PPC experts use it, their favourite data source, insights they get from GDS and more.

Guest host Simon Mathonnet from Unbounce sought PPCers views on the techniques or tools they are using for optimization apart from A/B tests, what factors do they take into account while optimizing, what types of campaigns do they generally use landing pages for, and more.

Julie F Bacchini addressed this week’s PPCChat session where experts expressed their views on the impact of auto-applied recommendations on their accounts, their thoughts on any other changes that occurred in Google ads, expectations from Google Ads in the near future, and more.