PPCChat | PPC Forecasting | 13th April 2021

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Julie F Bacchini has hosted this week’s PPCChat session with guest host Richard Fergie. The session was focused on what kind of forecasting PPCers are doing? what is the hardest part of doing forecasting? any resources which are helping experts to ease out this task? and more.

PPCChat | Shopping Ads in 2021 | 30th March 2021

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In this week’s PPCChat session, experts talked about Stranded vs Smart shopping, the performance difference between Google Shopping & Microsoft Shopping Ads, what is the future of shopping ads, and more. This session was hosted by Julie F Bacchini & guest host Kirk Williams.

PPCChat | All Things Microsoft Ads | 23rd March 2021

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In this week’s PPCChat session, host Julie F Bacchini and guest host John Lee invited experts to express their views on the things they love on Microsoft Advertising, their views on forced automation, do they wish to see any new features being added in MSFTAdvertising and more.