This week’s PPCChat session was inspired by the Google Ads Expert Series “Welcome to 2022” presentation. Host Julie F Bacchini sought PPCers reactions about this presentation, what are their thoughts about having only 1 RSA per ad group, opinion about enhanced conversion and more.
Posts Categorized: PPCChat
PPCChat | Ad Targeting In PPC | 11th January 2022
Welcome Happy Readers! Host Julie F Bacchini sought PPCers thoughts on the complexity of targeting in PPC, how specific their targeting is in paid search and paid social, do they have any criteria which help them to decide who should they be targeting and more. Here is the screencap of this week’s PPCChat session.
PPCChat | How To Handle PPC Yikes Moments | 4th January 2022
A very warm welcome happy readers! In this week’s PPCChat session, experts looked back and discussed some of the situations where they had to face major PPC yikes moments and how did they handle those scenarios. Here is the screencap of the discussion which was hosted by Julie F Bacchini.
PPCChat | The Year in PPC – 2021 | 21st December 2021
Greetings Happy Readers! As the year 2021 draws to a close, it’s time to reflect on how the PPC industry performed this year. Host Julie F Bacchini and other PPCers shared their thoughts on the previous year in PPC, including the most important takeaways, tactics for 2022, and more. Here is the screencap of this… Read more »
PPCChat | Staying Sane in PPC | 14th December 2021
Mental health is important to each one of us and PPCers are no different. During this week’s PPCChat session, host Julie F Bacchini found out the biggest mental health challenges experts face in PPC, what do they try to get through the tough time, have PPCers found any helpful resources for staying sane in PPC… Read more »
