Posts Categorized: PPCChat

Greetings Happy Readers! In this week’s PPCChat session, PPCers expressed their views on the primary sources of data in their PPC management, how the non-availability of analytic data would impact them, what are they most hopeful about regarding PPC data and more. Here is the screencap of the discussion which was hosted by Julie F… Read more »

Greetings Happy Readers! In this week’s PPCChat session, host Julie F Bacchini discussed experts concerns about user privacy, their views on users’ privacy as a marketer, any plans to take active steps with regard to data privacy and more. Here is the screencap of this week’s philosophical discussion.

This week’s PPCChat session was inspired by the Google Ads Expert Series “Welcome to 2022” presentation. Host Julie F Bacchini sought PPCers reactions about this presentation, what are their thoughts about having only 1 RSA per ad group, opinion about enhanced conversion and more.

Welcome Happy Readers! Host Julie F Bacchini sought PPCers thoughts on the complexity of targeting in PPC, how specific their targeting is in paid search and paid social, do they have any criteria which help them to decide who should they be targeting and more. Here is the screencap of this week’s PPCChat session.

A very warm welcome happy readers! In this week’s PPCChat session, experts looked back and discussed some of the situations where they had to face major PPC yikes moments and how did they handle those scenarios. Here is the screencap of the discussion which was hosted by Julie F Bacchini.