Greetings Happy Readers! This week’s PPCChat session was inspired by Kirk William’s article “It’s time to de-frenzy PPC“. During the session, host Julie F Bacchini found out how experts handle emergency requests from clients/stakeholders, do they have any processes in place to handle the frenzied atmosphere, and more.
Posts Categorized: PPCChat
PPCChat | Managing PPC in Unsettled Economic Times | 5th September 2022
Due to uncertain economic conditions, managing PPC is an uphill task. Are experts concerned about the economy relative to the industry as we approach Quarter4? Are their clients bringing up any economic concerns? Are PPCers seeing any impact on the accounts they handle? These were the questions for which host Julie F Bacchini sought answers… Read more »
PPCChat | What Metrics Matter in PPC in 2022 | 30th August 2022
What metrics are most important in managing PPC, what metrics do clients care about the most, and in experts’ opinion, what is the most overrated PPC metric, these were some of the questions which were answered during this week’s PPCChat session. Here is the screencap of this entire session which was hosted by Julie F… Read more »
PPCChat | PPC for Lead Gen – What’s Working & What’s Not | 23rd August 2022
Welcome Happy Readers! During this week’s PPCChat session, PPCers expressed their views regarding led gen in PPC, which advertising platforms they are using for led gen PPC, what industries they are currently advertising, and more. Hosted by Julie F Bacchini, here is the complete screencap of the discussion
PPCChat | Google Analytics 4 – Dealing with the Inevitable | 16th August 2022
Greetings Happy Readers! Here is the recap of this week’s PPCChat session which was hosted by Julie F Bacchini. Experts expressed their experience with Google Analytics 4, what is their biggest frustration working in GA4, and more.
