Posts Categorized: PPCChat

The PPC industry is vast, and experts often encounter challenging experiences with clients, ad platforms, and personal lessons that turn into lifelong horror stories. Here’s a screencap from this week’s PPCChat session, hosted by Julie F Bacchini.

The PPC industry continues to evolve. New features and updates make it easier for advertisers to manage their tasks. However, do experts feel that something is still lacking in the major PPC platforms? Host Julie F Bacchini explored PPCers’ perspectives during this week’s PPCChat discussion.

During this week’s PPCChat discussion, Julie F Bacchini sought experts views on Q4 2024. As clients are entering into Q4, are they excited or nervous? Are experts trying to do something new? and will Q4 this year be strong, weak or similar to 2023?

Are experts using AI content in PPC? How are they reacting to AI-generated content? What is their biggest concern about AI-generated content & images? host Julie F Bacchini sought answers to all these questions during this week’s PPCChat discussion.

This week’s PPCChat session was inspired by Optmyzr’s bidding strategy study released last week. Below is a recap of the entire discussion, hosted by Julie F Bacchini.