Greetings PPC readers! Here is the screencap of this week’s PPCChat session which was hosted by Julie F Bacchini. The topic of the discussion was “The future of search & PPC”.
Posts Categorized: PPCChat
PPCChat | Targeting Ads in Today’s Ever Changing Environment | 2nd April 2023
Greetings readers! During this week’s PPCChat session, host Julie F Bacchini discussed targeting for PPC advertising, are experts using any first-party data for ad targeting? platforms with the best targeting options and more.
PPCChat | When Platforms Meltdown | 25th April 2023
Hello readers! The PPCChat sessions serve as a valuable resource for staying informed on the latest perspectives and challenges faced by the PPC industry’s experts. This week’s discussion focused on the recent Facebook platform meltdown and its impact on PPC professionals, with Julie F Bacchini hosting the session.
PPCChat | AI – Helpful or Headache in PPC? | 18th April 2023
Greetings Readers! AI and PPC are two areas that are becoming increasingly intertwined. During this week’s discussion, host Julie F Bacchini sought PPCers views on the aspects of AI that are helpful for PPC, what is on their AI wish list for PPC and more.
PPCChat | What to do When Ad Performance Is Struggling | 11th April 2023
Greetings readers! Here is the screencap of this week’s PPChat session where experts discussed their experiences regarding performance dip for the accounts they manage, how do they explain this to their clients and more. This week’s session was hosted by Julie F Bacchini.