Like Google Ads, Amazon advertising has the option to narrow down your targeting by excluding irrelevant keywords, brands, and products from triggering your ad. In this post, we discuss them in length.
Posts Categorized: Negative Keywords
Must Have Negative Keywords List For Your Google Ads Account
We have been stressing enough on the importance of negative keywords enough! So, we decided to put together a comprehensive negative keywords list to add to your Google Ads account.
5 Negative Keyword List Best Practices
Micromanaging your negative keywords might be a tedious task. To ease out, grouping common set of negative keywords helps organize your account. Negative Keyword List spares marketers the time spent in manually adding the same set of keywords across campaigns.
Negative Keywords Tool Now Supports Sponsored Brand Campaigns
We launched the Negative Keywords Tool for Amazon Ads roughly 2 years back. Now, with negative keywords available for Sponsored Brand campaigns, we have updated our tool with the same.
Negative Phrase vs Negative Exact Match Type in Amazon Ads
Negative keywords is an important and essential component of a PPC account. It curtails unwanted budget spend and improves the quality of traffic.