Adobe Digital Index gives valuable insights from the digital advertising industry, in their Q2 report. A lot is covered here which can be considered while building up your digital marketing strategy. You can get indepth information on search and display advertising busines, effects of Google’s algorithm changes (Mobilegeddon), ad spend across devices and more.
Posts Categorized: Google Ads Tips
Merkel|RKG Digital Marketing Report (Q2 2015) – Highlights
The Quarter 2 report by Merkel|RKG shares valuable insights on Google brand keywords, performance of display advertising, growth of organic search and more. The observations reported can be instrumental for your marketing activities. So, go ahead and probe into their analysis.
Product Listing Ads Outperform Text Ads In The Apparel Category
AdGooroo’s Q1 2015, report on Apparel and Paid Search gave perspective on the advertising activity of top 1000 apparel keywords. Claiming that about $183 million are spent by advertisers on these keywords, they further shared:
Merkel|RKG Digital Marketing Report (Q1 2015) – Highlights
Merkel|RKG, search and digital marketing agency, released an informative report on Digital Marketing for Quarter 1. Make the most out of the findings shared. Some of them could be benchmarks for your future digital marketing strategies.
Unlock More Volume with Broad Match in Bing Ads
Broad Match led campaigns fair well than its counterpart Broad Match Modifier, debates Jon Mette. He shares data that reveals how Broad match brings 85% more conversions than Broad Match Modifier.