Improving Quality Score can be a tedious task if you are not sure of what to improve and how. As known, the major contributors to determine the QS are CTR, landing page experience and ad relevance.
Posts Categorized: Google Ads Tips
AdWords ‘Expanded Text Ads’ Excel Ad Template
Update on 26th December, 2018 – The Expanded Text Ads template now supports the 3rd headline and 2nd description, as per changes announced this year. Standard Ads is a thing of the past now. Expanded Text Ads is the new ad format that offers more real estate to advertisers. The transition phase is over… Read more »
[Transcript] Bing Ads API Quarterly Call – January 2017
The recent Bing Ads Quarterly API Call was held in the month of January. The team made a series of improvements and updates that have or will soon be launched in the Bing’s API interface. Some of the announcements made were around Ad Extension Scheduling, In market and custom audiences, price extension, multi-account management and more.
Importance Of PPC Competitor Analysis For Your Google Ads Account
PPC Audit is a key task for advertisers. To withstand the competitive winds, advertisers must not only optimize Google Ads account (auditing campaign settings, ad copy, keywords, targeting, etc.) but also audit the competitive landscape.