AdWords Experiments is a resourceful feature with which advertisers can perform A/B testing to test their campaign settings without actually modifying it. It is most useful in campaigns that have been running for a while and to which making changes are a big decision to make.
Posts Categorized: Google Ads Tips
Key Highlights From Merkle Q2, 2018 Digital Marketing Report
Merkle released its Digital Marketing Report for Quarter 2, 2018 last week. We elaborate some of the key findings from the report in this post.
Responsive Search Ads Character Limits
Responsive Search Ads, is hugely awaited to be released from its beta stage and made available to advertisers across the globe. Here is a look into what character limits this new ad format has to offer and how it is a great opportunity for advertisers to display some useful piece of information in their ads.
Create & Share Ads With Responsive Search Ads Template
With AdWords having introduced the new ad format Responsive Search Ads in beta, a few months back, advertisers get the opportunity to display more valuable information to their customers. In order to support this new development, we launched the Responsive Search Ads Preview Tool last week and this week we bring to you a helpful template to… Read more »
Difference Between Google AdWords and Bing Ads
AdWords and Bing Ads have both become preferred paid search platform for advertisers. They give each other head-on competition when it comes to new features and updates. The changes introduced by AdWords are sooner seen been adopted by Bing Ads as well. But it would be wrong to say that Bing Ads is a follower,… Read more »
