Merkel recently released their Digital Marketing report for Q3 2019. We have managed to arrange some key findings from the report in this post.
Posts Categorized: Google Ads Tips
Posing RSA on Google Ads gives “Limit Exceeded” Error. How to resolve it?
If you are uploading Responsive Search Ads with Google Ads, and you encounter “Limit Exceeded” error, here is the reason.
Broad Match vs Broad Match Modifier Match Types in Google Ads
Broad and broad match modifier, might appear to be same, but are totally different in their functionality. Here we discuss what differentiates one from the other.
What is the Best Match Type for Negative Keywords?
Negative keyword match type helps to improve your click-through rate and reduce wasted ad spend. By using an appropriate match type, we influence the way of how a negative keyword should work in blocking the irrelevant search terms.
Should Negative Keywords be Broad Match?
We say, why not! Using broad match negative keywords is no restriction but yes, it does come with a rulebook to follow.