When running Google Ads to promote your Amazon products, a well-structured campaign is key to maximizing your return on investment (ROI). From keyword match types to campaign organization, every element plays a crucial role in ensuring that your ads are targeting the right audience while minimizing irrelevant clicks. This guide will walk you through the… Read more »
Posts Categorized: Google Ads Tips
Digital Ads Benchmark Report by Tinuiti | Q3 2024 | Key Highlights
Tinuit’s Q3 2024 Benchmark Report sheds light on the latest digital advertising trends. Analyzing anonymized performance data from its managed campaigns, the report offers a deep dive into the performance of platforms like Google, Meta, Amazon, and more.
Proposed Remedies to Break Google’s Monopoly: A Comprehensive Antitrust Framework
In a landmark antitrust case, Google has been found liable for maintaining illegal monopolies in the U.S. general search services and search advertising markets. To address these violations, plaintiffs have proposed a series of comprehensive remedies aimed at restoring competition and preventing future monopolistic behavior.
How Do Google Ads Help Your Amazon Store Stand Out?
Amazon store is a branded page on Amazon that allows brands to showcase their business and all their products. However, running Google Ads for your Amazon store can be a powerful way to drive traffic and increase sales.
[New Feature] Performance Charts for Your Amazon-Focused Google Ads Accounts
Amazon Attribution allows sellers to track the impact of external advertising, such as Google Ads, on their Amazon product sales. By using Amazon Attribution, you can measure how effective your Google Ads campaigns are in driving traffic and sales on Amazon.
