To expand the reach of your products or services, platforms such as Amazon and Google Ads are top choices. Are you thinking about reaching more people with your Amazon products? A Google Ads campaign could seriously level up your success.
Posts Categorized: Google Ads Tips
How DOJ’s Antitrust Remedies Could Reshape Google Ads & Digital Marketing?
As the U.S. Department of Justice pushes forward with antitrust actions against Google, multiple filings outline sweeping remedies that could reshape the advertising landscape. From auction transparency to ad tech restructuring, here’s what advertisers should know:
Digital Ads Benchmark Report by Tinuiti | Q1 2025 | Key Highlights
Elevate your digital ad strategy with Tinuiti’s Q1 report—a deep dive into performance across Google, Meta, Amazon, and more. Packed with insights from anonymised campaign data, this report delivers the intelligence you need to stay ahead and make smarter, data-backed decisions.
New Ground on Google: How Amazon Sellers Can Capitalize on Temu’s Exit?
Temu, a major player in the U.S. e-commerce landscape, recently ceased its Google Shopping ads due to increased tariffs and regulatory changes. This move has created a significant opportunity for Amazon sellers to capture market share in categories where Temu was previously dominant.
Google Ads for Amazon Products: Setting Up a Tracking Template
Continuing our series on running Google Ads for Amazon products, we’ve covered campaign structure, keywords, ad copies, and bidding strategies. Now, it’s time to dive into a crucial aspect of campaign optimization—setting up tracking templates. Tracking templates are essential for capturing valuable data that helps you measure the effectiveness of your Google Ads campaigns driving… Read more »
