Making mistakes is human, but not correcting is definitely ignorance. For a PPC advertiser, the importance of negative keyword is unmatched. Its usage and application is critical for optimal performance.
Posts By: Kirti
PPCChat | New AdWords UI | Feb 13 , 2018
This week’s PPCChat session was hosted by Kirk Williams and the discussion was about the new AdWords interface, tour into the features with PPCChat participants sharing their views about it, what they like or dislike in the interface and more.
Weekly PPC News – AdWords Express Call Notifications, Using Facebook Overlap Tool and more
Learn about the new targeting options announced by Quora, launch of call notifications by AdWords Express, how to save review extension data, importance of including multi-language approach for your international PPC efforts and more in this week’s PPC news recap.
Microsoft Advertising Keyword Rank Tracking
Keyword ranking ascertains how your website ranks for a certain keyword that you wish to be listed for. Keeping a track of where your business stands for a keyword helps accordingly take steps to build it through SEO or paid search activities.
PPCChat | B2B Paid Search Strategies & Nuances | Feb 6, 2018
This week’s PPCChat session was hosted by Natalie Barreda and the discussion was about paid search tactics for B2B, generating traffic for your business, targeting your audience, remarketing strategy for B2B advertising and more.
