Negative Keywords List is one way to optimize your AdWords campaign. It reduces the task of individually assigning common negative keywords to multiple campaigns. You can simply create a list of such campaign-centric keywords and assign them with one click. Here is more detail about it.
Posts By: Kirti
Things To Keep In Mind When Using Broad Match Negative Keywords
Broad match negative keywords behave much like the bidded broad match keywords. However, the intent here changes. Broad match negative keywords aim towards restricting as many search queries as possible.
Weekly PPC News – Using Facebook Click-to-Messenger Ads, Attribution Changes Coming To AdWords
Learn about attribution in Google AdWords, using Facebook’s click-to-messenger ads, screencap of latest PPCChat session, importance of analysing your Facebook advertising activities, effectively choosing keywords for your B2B campaigns and more in this week’s PPC News recap.
List of All ValueTrack Parameters in Google Ads
Using a tracking template in your URL lets advertisers track down key parameters defined under ValueTrack Parameters or any other Custom Parameter that advertisers would wish to customize as per their requirements.
PPCChat | International Paid Search | Feb 27, 2018
This week’s PPCChat session was hosted by Natalie Barreda and the discussion was about targeting other languages, domestic campaigns, staying up-to-date with global and regional trends, localizing PPC campaigns and more.
