Learn about the newly launched In-market audiences, factors that influence voice search, AdWords notes, integration of Google Optimize and AdWords for better results, components of a good PPC report, effectively mining search query data and more in this week’s PPC News recap.
Posts By: Kirti
Monthly Roundup | Top PPC Posts – May, 2018
Missed out on top PPC posts published in the month of May? Here’s a quick recap of what was trending. Learn about the new features in AdWords Editor Ver 12.3, Bing Ads MSN audience network, enhanced Facebook Analytics, In-market audiences now available to Bing advertisers in US market, AdWords new UI fully rolled out and more… Read more »
Automated Bidding Options Available in Bing Ads
Clearly Bing Ads has ensured not to miss out on what is being offered on their competitor platform, AdWords. One of such features is AI driven Automated Bidding. It has been their focus area since 2016 with the launch of Enhanced CPC, followed up with Maximize Clicks the last year. Earlier this year they further expanded… Read more »
PPCChat | Conversion Rate Optimization | May 29, 2018
This week’s PPCChat session was hosted by Kyle Shurtz and the discussion was about conversion rate optimization tactics and strategies, A/B testing of landing pages, PPC experts sharing about their favourite tools for creating landing pages and analyzing them.
Weekly PPC News – Keyword Generation Tips, Paid Social Strategy For B2B Companies and more
Learn about making eCommerce campaigns profitable, ZIP code based targeting, using life events targeting effectively, promoting YouTube videos with AdWords, useful tips and resources for generating keywords and more in this week’s PPC News recap.
