After setting your campaigns, you might find out where your customers are coming from majorly. To improve the performance from that source (which can be a device, location, time or day etc) you can take the help of Bid Adjustments and tweak the bids there.
Posts By: Kirti
PPCChat | Things I Wish People Understood About PPC | June 12, 2018
This week’s PPCChat session was hosted by Julie F Bacchini where PPC experts discussed about the common misconceptions about PPC, what they wished they understood better, the aspect they wished everyone would understand about PPC and more.
Weekly PPC News – Bing Ads Launched GMC Import Tool, Quora Ads API Beta launch and more
Learn about the new Google Merchant Center Import Tool and how to use it, AdWords detailed demographics which is currently in beta, step-by-step guide to link your Google properties with AdWords, managing negative keywords for large shopping campaigns and more in this week’s PPC News recap.
How To Evaluate Google AdWords Performance?
Knowing how your PPC campaign is performing helps shape it up for a consistent performance. There are many ways to get started with it. In this post we discuss the key performance triggers and how to pull out the information.
PPCChat | PPC Problem Solving | June 5, 2018
This week’s PPCChat session was hosted by Julie F Bacchini and the discussion was about the common PPC problems faced, strategies to tend the issues, the most challenging issues PPC experts have faced, what approach they adopted and tactics required for problem solving in your PPC career.