Is Google squeezing every penny out of advertisers? These slides dive into accusations that Google manipulates search ad auctions, potentially leading to higher advertising costs for everyone, and impacting competition and user experience in online advertising.
Posts By: Kirti
Master Your Amazon Launch with This Pre-Campaign Checklist
Launching a successful campaign on Amazon requires careful preparation and planning. Use this pre-campaign checklist to ensure you’re ready to maximize your Amazon advertising efforts:
Minimum Bids in Google Ads: Understanding the Factors at Play
Are you struggling to understand why the minimum bid for your keywords in Google Ads seems unusually high? In our latest post, we’ll tackle some of the most commonly asked questions about minimum bids in paid search.
Google Ads Beginner Quiz: Test Your PPC Prowess!
Ready to dive into the exciting world of Google Ads? This beginner-friendly quiz is designed to test your understanding of core concepts and prepare you for PPC success.
PPC Power Play: Your Cheat Sheet to Amazon Advertising
Amazon PPC is a powerful tool for sellers to promote their products directly within Amazon’s search results and product pages. However, navigating the complexities of Amazon PPC requires a deep understanding of its nuances and best practices. In this comprehensive cheatsheet, we’ll delve into the essential strategies and tactics to help you master Amazon PPC… Read more »