Your ad communicates about your business to customers who don’t yet know you. Making optimal use of the messaging and targeting thus plays a significant role in delivering the results desired. Here we discuss what makes an ad copy a successful one.
Posts By: Kirti
How To Use The New Google Keyword Planner Effectively
With Google confirming the Keyword Planner changes, the last week, all speculations about the same were given a closure.
Why Your Negative Keywords Are Not Working?
Wondering, why even after a certain term as negative keyword your ads are still showing? We discuss the reasons why this might be happening.
How To Use Karooya’s ‘Great Converting Keywords Report’ For Amazon Ads?
The best way to discover new keywords for your Amazon Ads campaign is to run an automatic campaign, along with a manual campaign, with the same products in each. Once the automatic campaign gains traction, you can start analyzing it’s search term report to find good performing keywords and move them to your manual campaign. Thus over period… Read more »
Weekly PPC News – Pinterest’s New Conversion Features, Google Keyword Planner Upgraded and more
Welcome to this week’s PPC News recap! Pinterest announced new conversion features, substitute metrics to track in place of average position, Google keywords planner upgraded with new features and more.