[This post was updated on 7th December 2021] After adding support to create Negative Keywords List in Amazon Ads, we have come up with yet another solution that was requested by our customers. Today we introduce the Ad Scheduling (or dayparting, as some may know) feature for Amazon advertisers.
Posts By: Kirti
Are Long Tail Keywords Still Relevant In Paid Search?
Long Tail keywords have long got the support to be made a part of one’s PPC strategy. But is it an effective way to reach your target audience?
7 Ideas To Improve Google Ads Performance
Running a campaign on Google Ads is not even half the battle won. It is the start to discovering what works and what doesn’t, and what does work needs to be optimized further to drive a winning performance.
How To Optimize Your Ad Copy in Google Ads?
Your ad communicates about your business to customers who don’t yet know you. Making optimal use of the messaging and targeting thus plays a significant role in delivering the results desired. Here we discuss what makes an ad copy a successful one.
How To Use The New Google Keyword Planner Effectively
With Google confirming the Keyword Planner changes, the last week, all speculations about the same were given a closure.