CMA (Competition & Market Authority), a non-ministerial government department in the United Kingdom, published their market study on digital advertising and online platforms this month. We bring you the highlights of the report in this post.
Posts By: Kirti
How To Use PPC Search Term Data To Drive Content Strategy
SEO requires regular intervention, especially finding the right keywords to optimize your website with. We make that a tad bit easier with our Google Ads Script, that gives an insight into the search term trends.
Google Ads Script For Search Term Trends
We have recently created a handy Google Ads Script that compares the Search Terms Trends for the time period chosen by you.
How Many Negative Keywords is Too Many?
Negative Keywords is one of the most cost-effective ways to optimize your campaign performance. If you haven’t stressed on it yet, then now is the time to dig deeper into what keywords are driving traffic and identifying their relevance to the business.
PPCChat | Getting Support From The Platforms (Or Elsewhere) | 23rd June 2020
This week’s PPCChat session had PPCers evaluate the ad support system of the various platforms such as Facebook, Instagram, Google Ads, Microsoft Ads.