So, what would you do? If you say that 20 negative keyword lists with each having a limit of 5,000 keywords giving us a total 1,00,000 shared negative keywords, is sufficient, then what about this:
Posts By: Kirti
Google Ads Expanded Text Ads Character Limit
Ever since Google announced an improved format of the text ads, marketers are excited about when the change will be rolled out from beta. With an increased character limit, one can benefit by adding more valuable content to communicate the message.
Weekly PPC News – Expanded Text Ads Soon Coming To Bing Ads, Voice Search Relevance & more
Bing shall soon provide an improved text ad experience, post the announcement made by Google, how SEOs need to pull up their socks with the expanded text ads taking most of the real estate. Also, get more insight on what potential the newly announced features have, how marketers must be prepared for demographic targeting, how voice search… Read more »
[Transcript] Bing Ads Advertiser Science Series – The Science of Remarketing
Bing Ads Advertiser Science Series latest discussion topic was about Remarketing and the nuances that can make businesses benefit from it. Discussing the remarketing tactics in detail, Frances Donegan-Ryan (SEM Pro Marketing Manager, Bing Ads), Purna Virji (Sr. Bing Ads Client Trainer, Bing Ads), Christopher Walleck (Program Manager, Bing Ads) shared some insightful tips and tricks about… Read more »
Target ‘Day of Week’ and ‘Time’ With Bing Ads Ad Scheduling
Does your business function for specific hours in a day or days in a week? Are you then making the mistake of showing your ad even on those non-functional day(s) or hour(s)? The easy solution to fix this is to make optimal use of the ‘Ad Schedule’ feature in Bing Ads.
