This Week’s PPC news roundup collates the various updates and announcements made by AdWords and Bing Ads. From the launch of Structured Snippet extensions by Bing Ads to Google extending the deadline of transitioning to Expanded Text Ads, along with some advisory posts on audience targeting, important PPC updates made in the last year, using AdWords… Read more »
Posts By: Kirti
The 3 AdWords Segments You Must Try
The AdWords Segment feature though may go unnoticed but it offers an array of options basis which you can dig deeper into your campaign performance.
Weekly PPC News – Compare performance between two time periods and more
Bing Ads and AdWords, both launched features that helps tracking performance, know about using location group targeting, when you can use broad match type keywords, about Facebook targeting options, a useful script to add your extensions across campaigns and more covered in this week’s PPC recap.
5 Automated Rules To Use In Bing Ads
Creating and managing your PPC campaigns go hand-in-hand. With the former you make sure that all elements of your campaign are ready to perform, the latter is to ensure that the performance is sustained and enhanced.
Weekly PPC News – AdWords Script to Identify Duplicate Keywords, Including Close Variants & more
New merchant center interface to streamline the processes, a useful AdWords script to help in identifying duplicate keywords in your account, the upcoming account level sitelink extensions, how to go about testing your Expanded Text Ads and make sure they are at par with your standard text ads. All this and more articles captured in this… Read more »
