Here is the recap of top PPC posts which made headlines in the third quarter! Announcement regarding Google Ads Editor v1.1, Release of the ‘Maximum Conversion Value’ for search campaigns, Announcement of audience targeting solutions in the open beta, Microsoft Advertising announces the availability of “Ad Customizers”, Announcement of product negative keyword conflicts report, Facebook’s announcement of moving budget to… Read more »
Posts By: Amita
Weekly PPC News – Improved Keyword Recommendations,Drive Growth with Videos and more
Welcome to this week’s PPC News recap! Google’s new update to improve calls-only ads unit layout, Pinterest’s announcement of new ways to reach shoppers, Protective steps to avoid an unexpected obstacle in our PPC programs, Google’s improved keyword recommendations and more.
PPCChat | Getting Big Results In Small Campaigns | 24th September 2019
This week’s PPCChat session was hosted by @NeptuneMoon who sought experts view on Small Budget Campaigns, Tight Geo Targets, and Low Search Volume and how to achieve big results in these situations.
Weekly PPC News – Auction-Time Bidding to Search Ads 360,Audience Targeting Solution and more
Welcome to this week’s PPC News recap! Need for negative keywords for Amazon Advertising, Create right Facebook Audience, Changes made to earned subscribers column in Google Ads, Smart Bidding to drive better omnichannel results in Google Ads, and more.
What is the Best Match Type for Negative Keywords?
Negative keyword match type helps to improve your click-through rate and reduce wasted ad spend. By using an appropriate match type, we influence the way of how a negative keyword should work in blocking the irrelevant search terms.